Advertising and PR

Creative advertising strategies that sell

Nowadays the main issue is not whether to advertise your products or services but how to do it effectively. Competitors are aggressive and on another hand an average person is exposed to two thousand commercial messages each and every day.

We will study your needs and your market position in order to develop a powerful, cohesive base of brand identity, expression and application:

• identify your target customers
• choose the most appropriate communication channels for your business (ATL and BTL)
• make a detailed media plan (where, when, how)
• prepare a budget
• offer the most appropriate creative strategy
• develop the necessary promotional materials
• manage and coordinate the whole process of the advertising campaign and media buying
• prepare your advertising visuals, messages, materials and campaigns
• reach your potential customers in a different way, distinguishing your ad in the space filled with advertising noise

Effective communication will improve business performance

Our consultants will ensure that your message, your service or product and therefore your image arouses the public’s interest. Through proactive planning, precise concepts and targeted execution we guarantee the success of your PR campaign.

Our expertise in Internal Communications will help you resolve organizational issues and engage employees and take your Employer Branding to a next level. We can also work with you on a different Corporate Social Responsibility projects and campaigns that will enhance your image as a corporate citizen and will ensure the sustainability of your business.

• PR campaigns
• Internal Communications
• Corporate Social Responsibility programs